Dedicated Mass Email Marketing Infrastructure

Mass email platforms bill by the size of your list, so the bill grows every time the list does, and the list growing is the entire point. This is priced per deployment: the number does not move when you add ten thousand subscribers.

It runs on your own sending domain with its own IP, authenticated with SPF, DKIM and DMARC and warmed up before the first campaign goes out. Deliverability is the whole product; anything can put a message in an outbox.

What it costs

$800 one time, then $500 per month Setup covers the sending domain, the dedicated IP, authentication and the warmup schedule. The monthly figure is per deployment and does not change with the size of your list.

How it works

1. We set up the sending domainA subdomain of yours, so a deliverability problem on a campaign can never reach the address your invoices come from.
2. We warm the IPA new IP with no history is treated as suspicious, correctly. Volume is raised on a schedule over several weeks until the reputation is established.
3. You sendLists, segments, templates, scheduling and the unsubscribe handling the law requires. The bounce and complaint handling runs whether or not anybody is watching it.

Who this is for

• A business whose list has grown past the point where the per-contact bill stopped making sense.
• A business that wants its subscriber list in its own system rather than inside an account it rents.
• A business sending to customers who bought something, where a message landing in spam costs a real sale.

Who this is not for

You send a few hundred messages a month

Then this costs more than it saves and the honest answer is to keep using your mailbox. The per-contact platforms are cheaper at small volume, and we will say so.

You bought the list

We will not set this up. A purchased list burns a sending reputation in one campaign and takes the domain down with it, and the domain is the one your invoices come from.

You want somebody to write the campaigns

This is the system, not the agency. We build it, we keep it delivering, and the words are yours.

Worth having alongside

• Web & Email HostingThe campaigns go out on a subdomain. Your ordinary business mail belongs on the domain itself, kept well away from it.›
• Website DesignA list has to come from somewhere, and a signup form on a page people already visit is where most of it comes from.›
• System 7xCampaigns bring people back. What they do once they arrive - quotes, appointments, invoices - happens behind the login.›